Posted on December 1, 2020
The American webshop is now live! 🇺🇸🇨🇦
The Primordial Beast’s Treasure contains the following:
1 Varulvsbrygd (Werewolfbrew)
1 Glycine Goblin
1 Vitamin D3
This is the first time Jotunheim Nutrition supplements get shipped outside of Europe, so make sure to be part of this momentous occasion.
This is the first step on the journey!
Australians can also order from the American webshop.
Posted on November 20, 2020
The new woollen garment is an example of this. As I mentioned in the newsletter and on Instagram, it was not possible to release it last year. This year, however, being a bigger company with more financial muscle, it was indeed possible. I view it as a victory for the company.
The aim is quite clear: to mogg and outshine all other brands, even well-established and popular ones. Settling for less is not an option. It might sound like a cliché, but I want to make it clear to everyone who is a fan and supporter of the brand that we will continue to develop to become as good as possible.
As I write this, the woollen garment is out of stock (to everyone who already ordered it: good call), but it will be back in stock in early December.
The new polo shirts are a also step in the right direction. As other brands go along the path of mainstream culture (i.e. being cucked and anti-European, just look at their commercials and models), we stand firm as an unapologetically pro-European company.
These new polo shirts, Emperor’s Purple Polo Shirt and Enlightened Despot’s Polo Shirt, are the most comfortable ones I have ever worn. The difference between their cut and the previous cut is that they are more spacious around the shoulders, and since they are organic cotton, they are softer (and thus more comfortable).
The Byzantine Black Sun! Perhaps the most popular and requested t-shirt to date makes its triumphant return. This time in organic cotton.
The emblem consists of two parts. The ancient Indo-European Black Sun is a symbol of infinite power and energy. Visualise it starting to turn whenever you are in need of additional energy and motivation to set a high pace in your given endeavour. The Byzantine Eagle stands for European unity and celebrates the legacy of the Roman Empire.
The Green Aesthetic T-Shirt is a stylish and discreet garment. It has the same athletic cut as the rest of the t-shirts and is also made with organic cotton. The Legio Gloria emblem is embroidered.
Legio Celtica is a reimagined classic. The first one appeared for a brief while in 2016 (so before things got going in earnest) and has been requested ever since.
Just as with the Byzantine Black Sun, I wanted this design to inspire a sense of Pan-European identity. It is made with organic cotton. Moreover, note that its colour is the same as the Green Aesthetic T-Shirt pictured above.
The new hoodie also aims to be stylish and discreet. The hoodie and the tracksuit bottoms are meant to be colour-coordinated, with the gold embroidery tying them together.
On another note, as I might have mentioned before, we have made a rather substantial logistical change (moving the stock and changing shipping routines). This has caused some delays. However, now that the new routines are in place, shipping will be a lot faster (and a bit cheaper), especially to the US and Canada. I have added the option of having the parcel or package tracked as well.
Furthermore, a note on Black Friday. Legio Gloria never has any Black Friday sales (nor any sales for that matter); our focus is always on top quality products and promoting a heroic aesthetic.
And a short note on coming products. Underwear (loose fitting) in organic cotton is in the works. In addition to that we have some more garments incoming next year. Stay tuned!
Lastly, in regard to Dauntless. As you might have seen it is now available in German as Unbeugsam. It is available on both here Legio Gloria and here Jotunheim Nutrition. It makes for a perfect Christmas gift to any male relative that might need some guidance.
The next step is to translate it into French and Spanish in an effort to bring back thumos to those once glorious nations.
All new releases are available here: legiogloria.com
That being said, I wish you a great weekend ahead!
Posted on October 3, 2020
“And he was in truth the son of Morwen Eledhwen to look upon: tall, dark-haired and pale-skinned, with grey eyes, and his face more beautiful than any other among mortal men, in the Elder Days. His speech and bearing were those of the ancient kingdom of Doriath, and even among the Elves he might be taken at first meeting for one from the great houses of the Noldor. So valiant was Túrin, and so exceedingly skilled in arms, especially with sword and shield, that the Elves said he could not be slain, save by mischance, or from an evil arrow from afar.“
Posted on August 26, 2020
Magnus Ranstorp claims in his biography on Twitter to be a “Leading Terrorism Expert since 1990. Special Advisor to EU Radicalisation Awareness Network“. Normally I would laugh at anyone at his competence level claiming to be an expert; I would also be amused and bewildered that the European Union has such an individual as a ‘special advisor. However, as we all know, we do not live in normal times. Tragicomical as it is I am not surprised.
The article is full of factual mistakes, which could have easily been checked – such as when Det fria Sverige was founded (in 2017 and not in 2015). Or where /pol/ is located, which is 4chan and not Reddit. The article also states that I have 60 000 subscribers on YouTube, yet at another place it is (correctly) stated that I have over 100 000. Which means he either got the initial number wrong or that it took him three years to write it. For the record, I have 107 000 subscribers, despite being shadowbanned for the last two years. Either way his employers should have a word with him.
Factual mistakes aside, what is truly fascinating about individuals like Ranstorp is that they are still, to this day, desperately trying to present a narrative where Swedes on the ‘far-right’ (meaning everyone who criticises the multicultural hell-project) are the true danger to society and ‘democracy’. Ironically enough, they claim to stand for democratic values yet have absolutely no issue shutting down freedom of speech for dissidents. Again, this is hardly surprising for anyone who is aware of the corrupt nature of the Swedish regime.
The report also claims, in one absurd statement, that my videos are homoerotic. I can only view this as an expression of Ranstorp’s own insecurities and inferiority complex. Using terms as homoerotic as a slur is usually done by men who feel the need to cope with their own lack of masculinity.
The report also, conveniently, neglects to mention the fact that I have on numerous occasions disavowed political violence (not necessarily because it is a crime, but more importantly because it is a mistake). However, they will not say this because being honest in this regard would destroy the narrative they are trying to present.
In conclusion, these articles, hit-pieces, and reports will continue, and every time they appear, the disconnect between the people and the regime is widened. Magnus Ranstorp, and individuals like him, can posture and pretend all they like, as at the end of the day, they are just dishonest cowards. I get stopped in the street by people thanking me for my good work; I doubt Ranstorp can say the same.
Posted on August 22, 2020
This article comes a bit later than originally planned but I thought it was a good idea to share some insights in regard to the recent European Jotunheim Nutrition launch in addition to sharing the progress of Jotunheim’s arrival in Vinland, the New World.
I actually opened up the Swedish webshop for orders in Europe two years ago. I quickly realised that is was far too premature to take that step. Since then I have taken the adequate and necessary steps to do it properly and thoroughly. There are many aspects to take into consideration and none of them should be rushed. Logistics, the legal aspects, accounting, packaging, correct labelling etc.
Thus the launch of the European webshop feels like a triumph. Hard work and patience pays off!
Since the beginning of the year, and this monumentally important decade, I have focused quite a bit on Jotunheim Nutrition. The Swedish site, admittedly, did not look good enough at that stage, but since then I have spent quite a bit of time optimising the page. The same can be said about the Legio Gloria page, which now looks quite aesthetically pleasing, if I may be so bold.
Moreover, as I announced on the Jotunheim Nutrition Instagram recently, Jotunheim will arrive in the US and Canada later this year. Opening up production in the US required a bit more research than was the case with the Swedish products. The products sold on the American webshop will not be the same as the ones seen on the Swedish and European one, since the former will be made in the US (as opposed to Sweden since I don’t want to ship that amount of food across the Atlantic). However, the products will be from grass-fed cows and will have the necessary certificates that vouch for an ethical and clean production. I will keep everyone updated on the grand opening of the American webshop.
The changes that have been made are the following:
- Larger space around the arms, for increased flexibility and reduced amount of sweat accumulated in the armpit area.
- A smaller zipper for aesthetic and practical reasons.
The other new release, Saturnus’ Fitted Tanktop is actually a classic brought back. Except for the new logo it has undergone the same changes as the sleeveless hoodies; the tanktop has more space around the arms.
This fits a bit tighter than the stringers that were released a while ago, and has some elastane to make it stretchier.
The new releases are available at LegioGloria.com
Updates on the American webshop will be announced in a few weeks.
Posted on July 23, 2020
I wanted to share some thoughts regarding the latest releases (available here: Legio Gloria New Releases) since doing so is my custom and since I am happy and proud to present them.
The title of the article is Fulfilling Visions and I named it thus since many of the garments are now visions that have been fulfilled. Setting up a goal and reaching it, small or large, is a great sensation.
The Atlantis Linen Shirt is similar to the Aesthetic Men’s Linen Shirt. After some contemplation some adjustments to the cut were made. The new shirt is more spacious across the chest and less spacious around the waist, making it even more suitable for an athletic physique. The colour is a striped sea blue, and the name of Atlantis is to invoke the sense of a lost civilisation being brought back to life.
Linen is a great material for clothing and has a long history in Europe. Its only downside is that it quickly gets wrinkly. However, since this is common knowledge you can get away with it; no one expects you to have a linen shirt that is not wrinkly after a day of wearing it. That being said you can of course iron it before putting it on.
The linen shirt is made in Lithuania.
The Epona’s Gym Shorts have been in the works for quite some time and this type of shorts have been a personal wish for many years. I remember reading a historical fiction novel set in ancient Greece and the Greeks were said to wear clothing that showed the musculature of the legs, I thought this made sense. Wearing shorts that display your legs will also keep you accountable in regard to doing your squats in the gym.
Having strong legs is a sure sign of athletic prowess and also translates well into martial endeavours.
Epona is the Gallo-Roman goddess of horses and fertility. I associate the colour green with (among other nations) Gaul, and I associate horses with leg hypertrophy, hence the name.
You can wear these both inside the Temple of Iron and outside when the weather allows. The shorts are made of 100% cotton and is made in Poland (as is the rest of the garments listed below).
The Aesthetic Swimming Shorts are the most comfortable swimming shorts I have ever worn.
Speaking of swimming shorts, there is a cultural difference between European and American guys (geographically speaking) where the former prefer shorter swimming shorts whereas the latter prefer longer board-shorts. I am, of course, speaking in broad terms and it is my wish that all aesthetic and enlightened American guys try these out as well. Just be mindful that shipping continues to be delayed to the United States.
The Saturnus’ Imperial Tracksuit Bottoms are restocked. They deserve a special mention since they have served me well over the last year.
Saturnus (in Greek: Cronus) is a Roman deity associated with generation, dissolution, plenty, renewal and liberation, all aspects that can be wished for today. In Greek mythology he reigned during the Golden Age and we must post physique to end the Kali Yuga and bring back the Golden Age! I just mixed mythologies (Kali Yuga being a Hindu concept) but the mix works in this context because I believe we all can agree that our Modern World resembles the Kali Yuga to a large extent.
Imladris Athletic Tanktop
This is a tanktop that has been under progress for quite some time. I always like to try out new concepts and models before releasing them. I have trained in my prototype for about two months now and it has served me well.
The garment is very light and breathable and with a cut around the arms and shoulders that makes is optimally comfortable (it also minimises the sweat from the armpit to get to the garment). Perfect for training in warm climates.
Navy Gym Stringer and White Gym Stringer
Lastly, we have two new stringers. This time in organic cotton with a clean and stylish Legio Gloria – Evropa Invicta design.
They work well both in the gym and outside on a sunny day!
Posted on July 1, 2020
“/…/ Polynikes’ supreme physical beauty. In every aspect of his person, face as well as physique, the Knight was formed as flawlessly as a god. Naked in the Gymnasion, even alongside scores of youths and warriors blessed in comeliness and elevated by their training to the peak of condition, Polynikes stood out, without equal, surpassing all others in symmetry of form and faultlessness of physical structure. Clothed in white robes for the Assembly, he shone like Adonis. And armed for war, with the bronze of his shield burnished, his scarlet cloak across his shoulders and the horsehair-crested helmet of a Knight pushed back upon his brow, he shone forth, peerless as Achilles.”
Gates of Fire – Steven Pressfield
Posted on June 4, 2020
Yesterday I posted the following to Instagram (accompanying the picture above):
“Let me tell you something.
I have only had positive experiences with Black people (both in the US and Europe). Moreover, I do not blame Blacks for taking their own side.
However, what repulses me to no end are all the self-hating Whites. Spineless cowards who refuse to stand up for their own side. There is nothing that disgusts me more than a lack of loyalty. And that is what I see in so many Whites.
Complete silence when Whites are being targeted, no matter how gruesome the acts of violence and abuse.
My issue is not with other groups, but when there is a competition for land or resources (or other matters) I will put my own bioculture first, just as I expect the other groups to do.
Remember that you do not need to bear any ill will towards other groups, but you must always be loyal to your own group.”
And today it was taken down. Nothing spectacular or out of the ordinary, but I want to mention it to highlight the double-standards of social media corporations. The reason for the post being taken down was supposedly that it contained “hateful content”. You can judge for yourself if the post was hateful or not.
That being said it is not a big deal but it is worth pointing out these incidents whenever they happen.
You can follow me on Telegram for more political commentary: https://t.me/thegoldenone
If you are more interested in fitness content you can follow me on Instagram: https://www.instagram.com/thegloriouslion/
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Posted on May 8, 2020
It is with great pleasure that I announce the new Legio Gloria releases. These have been a long time in the making and I am very happy with the final result.
I have always aimed to make Legio Gloria clothing the best it can possibly be. The cut and fit, the material, the message, the aesthetics, the feel. Everything has to be on point.
Upgrading some of the new garments to have organic cotton was a natural step in this direction. They are very comfortable and nice to the touch.
This is a true Legio Gloria classic in a new design. The motive and message of the garment is meant to serve as a reminder to yourself to get a sense of urgency.
Aux Armes translates from French as ‘to arms’.
The jousting knights serves as a reminder to act chivalrously (an act of rebellion in the degeneracy modern world). It is also a homage to Medieval Europe.
Your Ancestors Are Watching
This is a great reminder when looking to set the pace high (no matter your endeavour). If you know your Ancestors (or someone else you seek to make proud) are watching you; you will strive higher. This mental technique is something that will serve you well both inside and outside of the Temple of Iron – it applies no matter what you do.
The new edition is made with organic cotton.
Ride the White Tiger
Do not succumb to the decadence of the world around you, but steer the tiger onward to glory. The Modern World offers plenty of detrimental temptations, should you fall off the tiger you will get trampled underfoot and eaten. However, if you manage to stay on its back it can take you to ever new heights. Riding the Tiger in a life affirming manner means enjoying the ride and making the most of where the tiger can take you.
The new edition is made with organic cotton.
Ymir’s Strength Garment
Ymir – the primordial giant of Nordic mythology demands offerings in the form of strongman and powerlifting training. This is a loose fitting training garment but is comfortable to wear in all relaxed situations.
Arguably the world’s most comfortable gym shirt is now available in size small. Size small in this garment is meant to be an actual medium/large. I wear mine in large (after having it washed in a high temperature).
So if you have awaited this garment in a regular size, this is a good day!
The use of V instead of U is a nod to the Roman way of spelling. The statue depicted is based upon the works of the German sculptor Arno Breker and the words surrounding the statue; veritas (truth), honor (honour), ivstitia (justice) signifies values that should be upheld. The statue is a homage to Classical Europe, and this garment is designed to promote European (including America and Australia and the other former colonies) unity and pride in this legacy. Classical aesthetics such as this can be found all over Europe and is thus a good symbol to promote a much needed cultural re-awakening. When wearing this garment you should strive to become the statue; the physical representation of eternal metaphysical ideals.
Note: This is an updated version of a previous garment. The difference between the versions is that the new one has the word ‘honor’ instead of ‘honorem’, thus being more grammatically correct.
All new designs are available at legiogloria.com
If you have read this far I wish you a great weekend ahead.